Caitlin
Shufelt
Strategy development and execution to maximize enterprise value. Cross-functional expertise across finance, operations, marketing, and branding — with interim management experience as Brand President and VP of Strategy.
Cross-functional rigor. Brand-builder's instincts.
Ms. Shufelt is a Principal at Areté Partners. With more than a decade of industry experience, her cross-functional expertise ranges from finance and operations to marketing and branding, specializing in strategy development and execution to maximize enterprise value.
During her time with Areté, she has held various interim management roles such as Vice President of Strategy and Brand President. Most recently, she founded and launched a new product line for a PE-backed multi-unit Family Entertainment Center (FEC) franchise organization generating over $100M+ EBITDA annually and served as Brand President for the new offering.
Prior to joining Areté, Ms. Shufelt worked as a Consultant at Boston Consulting Group (BCG). She started her career at Credit Suisse in New York City which led to her role as Vice President of Technology Strategy for Global Markets. She led successful strategic programs to drive change throughout the 7,000+ person organization. In her spare time, Caitlin volunteered for the New York Junior League where she taught financial literacy to underprivileged New Yorkers.
Ms. Shufelt holds an MBA from the MIT Sloan School of Management where she was elected to be an InSITE fellow, advising startups in manufacturing and women’s health, and served as a Teaching Assistant in the Marketing Department. She earned her BA in computer science and financial economics from Columbia College of Columbia University in the City of New York, where she was a member of the D1 NCAA Women’s Rowing Team.
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